Discover The Magic Of New Balance's ABZORB Cushioning: 4 Essential Features

Discover The Magic Of New Balance's ABZORB Cushioning: 4 Essential Features

Step Into Comfort With ABZORB!

New Balance is known for its advanced sneaker technologies that provide exceptional comfort, durability, and support. In this post, we'll take a closer look at the Boston-based brand’s proprietary ABZORB technology.


 

What Is ABZORB?

If you've ever worn a pair of New Balance shoes, chances are you've experienced the incredible comfort and performance that their cushioning technologies offer. One of their most popular and effective cushioning systems is the renowned ABZORB technology. Before we dive into the 4 key features of this fantastic innovation, let's take a quick look at the scientific makeup of ABZORB.

ABZORB is a proprietary cushioning material that combines foam and rubber to create a highly effective shock-absorbing system. The foam component is typically made of isoprene rubber and other proprietary materials, while the rubber component can be a mix of various rubber compounds, depending on the specific application. This unique blend is designed to provide superior cushioning and support, while also ensuring durability and longevity.

Now that we've covered the basics of what ABZORB is made of, let's dive into the 4 key features of this innovative technology and find out what sets it apart from the rest!


1.) Superior Shock Absorption:

First and foremost, the primary goal of ABZORB technology is to provide top-notch shock absorption. When you're pounding the pavement or hitting the trails, your feet and joints are subject to a lot of impact forces. ABZORB steps in to save the day by minimizing these forces, ensuring a smooth and comfortable ride. It's like having your own personal superhero in your shoes, ready to take on the world (and those pesky impact forces) alongside you!


2.) Unmatched Durability:

Let's face it; we've all had that one pair of sneakers that felt great at first but quickly lost their cushioning mojo. That's where ABZORB's durability comes in! With its unique blend of foam materials and rubber, ABZORB is engineered to withstand the test of time. The rubber component, in particular, helps maintain the material's shape and cushioning properties, so your favorite pair of New Balance shoes will be your trusty sidekick for many miles to come.

3.) All-Around Versatility:

ABZORB technology isn't just a one-trick pony. It's versatile enough to be used in various types of footwear, including running, walking, and cross-training shoes. Whether you need a shoe with full-length ABZORB cushioning for your daily runs or targeted ABZORB padding in the heel for those weekend hikes, New Balance has got you covered. It's like having a secret weapon hidden in your shoes, ready to adapt to your every need!


4.) Energizing Energy Return:

While shock absorption is ABZORB's main claim to fame, it's also got a little something extra up its sleeve: energy return. When the cushioning material compresses upon impact, it bounces back and propels you forward, giving you that extra pep in your step. Imagine the feeling of walking on clouds that give you a gentle push every time you take a step - that's the magic of ABZORB's energy return!

Could ABZORB MAY BE RIGHT FOR YOU?

New Balance's ABZORB technology has undoubtedly revolutionized the world of athletic footwear with its superior shock absorption, unmatched durability, all-around versatility, and energizing energy return. So, the next time you're on the hunt for the perfect pair of sneakers, don't forget to check out New Balance's lineup featuring this fantastic cushioning system. Your feet will thank you!

 

Founder & Chief Editor
Jared has merged his creativity, business acumen, and passion for helping others, to form a digital space committed to educating, engaging, and empowering people across the globe. #RetroSneakerLover